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LGPD · Brazilian Law No. 13,709/2018

Privacy Policy

How we collect, use and protect your data when you visit the ZeoFertil website.

Last updated: October 15, 2026

This Policy explains what personal data the zeofertil.com website collects, what it is used for, who it is shared with and how you can exercise your rights, under Brazil's General Data Protection Law (Law No. 13,709/2018, “LGPD”).

1. Who is responsible for your data

Zeofertil Solucoes Tecnologicas LTDA (trading as ZeoFertil)
CNPJ 43.593.468/0001-40
TECNOPUC, Av. Ipiranga, 6681, Porto Alegre, RS, 90619-900, Brazil

Privacy contact and data protection officer: contato@zeofertil.com

2. What data we collect

2.1 Data you give us

  • Contact form: name, company, email, phone, subject and message.
  • Newsletter: name and email.
  • Sector selection: when you choose “Industry” or “Agribusiness” in the sector selection window.

With each submission we record the date and time, the page you were on and the sector you chose, if any.

2.2 Browsing data (only if you click “Accept all”)

  • A random identifier for your browser, the number of visits and the date of your first visit. This identifier does not contain your name or anything else that directly identifies you.
  • Where the visit came from: the referring website and the campaign parameters in the link (such as utm_source, utm_campaign, gclid and fbclid).
  • Device information: type (desktop, mobile or tablet), operating system, browser, screen size, language, time zone, connection type and light or dark theme preference.
  • Page usage: time on the page, how far you scrolled and how many times the sector selection window was opened.

If you choose “Accept essential only”, none of this data is stored or sent.

2.3 Server logs

Like any website, our server logs technical access data, such as IP address, date and time and the page requested, for security purposes and to comply with Brazil's Internet Civil Framework (Law No. 12,965/2014).

3. Why we use your data and on what legal basis

PurposeDataLegal basis (LGPD, art. 7)
Reply to your message and follow up on your requestContact formPre-contractual steps at your request (item V) and legitimate interest (item IX)
Send ZeoFertil news by emailNewsletter name and emailConsent (item I), given when you subscribe
Keep the site working and remember your choices (cookies, language and sector)Essential storageLegitimate interest (item IX)
Understand which sectors visit the site mostChosen sector, recorded without identifying youLegitimate interest (item IX)
Measure audience and campaign resultsBrowsing data (section 2.2)Consent (item I), given through “Accept all”
Security and legal complianceServer logsCompliance with a legal obligation (item II)

We do not use your data for personalized advertising and we do not make automated decisions about you.

4. Cookies and browser storage

The site does not use advertising cookies and does not install third-party tracking tools such as Google Analytics or Meta Pixel. We use your browser's own storage (localStorage and sessionStorage), which works much like cookies:

NameTypePurposeDuration
zf_cookiesEssentialStores your choice in this cookie noticeUntil you change your choice or clear your browser data
zf_langEssentialRemembers the site language (PT or EN)Until you clear your browser data
zeofertil_sectorEssentialRemembers the sector you choseUntil you clear your browser data
zeofertil_vidMeasurementRandom browser identifierUntil you decline measurement or clear your browser data
zeofertil_visitas, zeofertil_primeira_visitaMeasurementCount visits and store the date of the first oneUntil you decline measurement or clear your browser data
zeofertil_origemMeasurementStores where your first visit came from (referring site and campaign parameters)Until you decline measurement or clear your browser data
zeofertil_modal_aberturasMeasurementCounts how many times the sector selection was openedUntil you decline measurement or clear your browser data
zeofertil_sessaoMeasurementMarks the start of a new visitUntil the tab is closed

Third-party content

  • YouTube videos: only load when you click to watch, in privacy-enhanced mode (youtube-nocookie.com). From then on, Google may collect data under its own privacy policy.
  • Google Fonts: your browser downloads the site's fonts directly from Google, which receives technical data such as your IP address.
  • Social networks: the Instagram, Facebook and LinkedIn icons are plain links and send no data until clicked.

How to change your choice

Use the Cookie preferences link, which is also in the footer of every page. Choosing “Accept essential only” deletes the measurement data stored in your browser. You can also clear the site's data in your browser settings.

5. Who we share data with

  • Google (Google Sheets and Google Apps Script): stores website submissions, as a processor acting on our behalf.
  • Our hosting provider: runs the server and keeps the server logs.
  • Public authorities, when required by law or court order.

We do not sell or rent personal data.

International transfers: these providers may store data on servers outside Brazil. In that case, the transfer follows article 33 of the LGPD, based on the contractual safeguards these providers offer.

6. How long we keep data

  • Contact: for as long as needed to handle your request and maintain the relationship, and then for up to 5 years for the regular exercise of rights.
  • Newsletter: until you ask to unsubscribe.
  • Browsing data: up to 24 months.
  • Server logs: 6 months, as required by the Internet Civil Framework.

After these periods, data is deleted or anonymized.

7. Your rights

Under article 18 of the LGPD, you may ask us at any time for:

  • confirmation that we process your data, and access to it;
  • correction of incomplete, inaccurate or outdated data;
  • anonymization, blocking or deletion of unnecessary or excessive data, or data processed in breach of the LGPD;
  • portability of your data to another provider;
  • deletion of data processed based on your consent;
  • information about who we share your data with;
  • information about the option not to consent and what happens if you don't;
  • withdrawal of consent.

To exercise any of these rights, email contato@zeofertil.com. We may ask for information to confirm your identity before acting on the request. You can also file a complaint with Brazil's National Data Protection Authority (ANPD).

8. Security

We use technical and administrative measures to protect your data: the site uses an encrypted connection (HTTPS), and access to the data we receive is limited to the team members who need it. No system is completely immune to incidents. If a relevant incident occurs, we will notify you and the ANPD as required by law.

9. Children and teenagers

The site is aimed at companies and professionals and is not intended for anyone under 18. We do not knowingly collect data from children or teenagers.

10. Changes to this Policy

We may update this Policy to reflect changes to the site or the law. The date at the top of the page shows the version in effect. If a change affects how we use cookies, the cookie notice will appear again so you can make a new choice.